Problems I solve
Checkout
Checkout is where architecture meets conversion. When promotions, payments or business rules outgrow native capabilities, you choose an extension path (Checkout UI, apps, orderForm, pre/post) without mortgaging upgrades.
- Diagnose whether the gap is VTEX product, data, or a business requirement.
- Pick the smallest custom that solves the case with clear ownership.
- Design degradation and observability on the critical purchase path.
- Align checkout with business rules, channels and logistics without breaking upgrades.